Conference 2017
Boulder, Colorad0

Wednesday, October 25 – Saturday, October 28
The Boulderado Hotel

The IFEC Board of Directors invites you to join the foodservice editorial community in Boulder for a conference that will be jam-packed with opportunities for networking sharing news, learning and mining the mother lode of innovation that runs through the city's food culture.

2017 Sponsorship opportunities will be made available in the Spring.

Read on for a snapshot of the 2016 conference in Minneapolis.

Minneapolis Program Highlights

Introducing First Course, our brand-new education series
We’re excited to be launching a new education series that will cover timely topics in the IFEC wheelhouse, from the practical to the thought-provoking. The first installment of First Course, "How to tell the story of food,” is a two-part session in the morning prior to the start of the conference. Lunch between the two sessions is included. Make sure to take advantage of this complimentary program that’s guaranteed to up your membership benefit quotient with extra learning and networking.

The first First Course: How to tell the story of food
You love food and beverage; so do we. But as a content creator responsible for communicating the story of food, you're also in need of ideas and insights into how to best tell that story. We've got you covered with this two-part session where you’ll learn how to enhance your story-telling techniques for your publication or your clients from presenters including local food writers and content marketing experts. Our presenters will help you craft a better narrative for your foodservice expertise, with ideas in how to improve your writing, social media, content promotion, and more.
Wednesday, 11:00 a.m. – 2:00 p.m., including lunch

Welcome reception
F&B Activity Stations/Tastings, New-Member Meet-ups & More

Start the tasting and learning with a tour of Activity Stations, meet up with your buddy and catch up with friends.  Also check in at the Office Hours desk if you need to make changes, sign up for a Food Tour and jump into the Scholarship Auction raffle.
Wednesday, 3:00 p.m. – 4:45 p.m.

Kick-off speaker Gavin Kaysen Brings it Home to Minneapolis Wednesday, 5:00 p.m. – 5:45 p.m.

The Food for Good Award presentation
The inaugural Food for Good Award honoring an organization that is making lives better in the Twin Cities communities it serves will be presented to the recipient.
Wednesday, 6:00 p.m.  – 6:15 p.m.

Meet the Press
Enjoy a snack and a beer as you pick up on new editorial requirements, new features and other news in briefings from the editors.
Wednesday, 6:15 p.m. - 7:15 p.m.

Chef Showcase
A dozen local culinary stars turn their talents lose on sponsors’ ingredients, making for a declicious introduction to Twin Cities cuisine.
Wednesday, 7:30 p.m. - 9:30 p.m.

Office Hours
IFEC's signature program brings editors and publicists together for private, 10-minute meetings to discuss editorial placements. Office Hours are interspersed between other activities on Thursday and Friday. You must be available during those times in order to participate. Schedules are generated by computer and distributed approximately 2 weeks before the conference.
Thursday and Friday

Learning Sessions
Each of these four mini-classes is a quick immersion in a foodservice subject. You’ll learn things you didn’t know about familiar – and uncommon – ingredients.  Class subjects to be announced.
Thursday, 10:45 a.m. – 12:10 p.m.

Food Tours
Everybody loves food tours and this year’s promise to be as excellent as ever. The selection includes an aquaponics farm housed in an old factory; a unique distillery-cocktail bar; the Hmongtown Marketplace; the first vegan butcher shop in the U.S.; the famous Surly Brewing Company with restaurant (they got the state to change its laws to allow beer sales in breweries); the Native American Community Institute for a meet up with their Chef Howasta Means and others to talk about Native American food traditions and the Minneapolis School District Commissary with Director of Culinary and Nutritional Services, Betrand Weber, a trained chef and man on a mission to change school lunch.  MORE
Friday, 1 p.m. - 6:00 p.m.
 

Awards Lunch
The Betty (The Betty Bastion Outstanding Service Award) and The TerrIFECer, recognizing outstanding IFEC members for long-term and short-term contributions to the organization respectively, will be presented during lunch.
Thursday, 1:30 p.m. – 3:00 p.m.

 Scholarship Auction
The proceeds of our annual auction benefit scholarships for students preparing for careers in foodservice communications and tuition reimbursement for members pursuing continuing education activities. Bidding for donated items online, silent on-paper bidding for ad space, and raffle tickets for chances to win really good stuff will be open throughout the conference.

Contact IFEC at 845-229-6973 / ifec@ifeconline.com with questions




 

CONFERENCE REGISTRATION

Early bird registration (Spring through August 31) is $500 for members; $925 for non-members

Regular registration is $600 for members; $1,075 for non-members

Conference registration cut-off is Monday, September 25

Registering for Office Hours

Office Hours are included in the full conference registration fee. Publicists who wish to participate must register for them on the conference registration form by checking the Office Hours box. Editors should not check the Office Hours box.

Attending First Course and Food Tours?

Both are included in the full conference registration fee. Make sure to check the appropriate boxes on the registration form.

Making Hotel Reservations

IFEC conference rates at The Boulderado: $195 - $199
The reservation link will be made available in the spring.
Please contact the IFEC office with any questions:  845-229-6973, ifec@ifeconline.com.

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